EVENT: First Ever Plus-Size Fashion Week Festival Set to Debut in Kampala

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The Plus-size Fashion Week Festival Kampala is a subsidiary of ‘The Figure Bombshell’: a movement and revolution by UK best Designer Doreen Faith.

The first of its kind edition is in place to highlight plus size models and apparels featuring runway shows. It’s campaign is created to empower, educate and encourage plus-size women in Uganda and beyond to be body-confident and feel good about themselves and know that clothes on the catwalk don’t just look good on smaller people only, plus-size women can also be models and look good in the clothes showcased on the catwalks.

The Figure Bombshell’ name was created as a positive way to identify curvy & plus-size women in Uganda, Africa and beyond. ‘’I wanted a name that was unique and beyond the surface of beauty. Bearing in mind that women The Figure Bombshell associates with are beyond their physical appearances and have more to offer society than just curves or looks’’, says Doreen Faith

I disagree with their perception because the average size for women in Europe is a size 16 with British women being the biggest in Europe and United States being the biggest in North America with their average woman being a size 18. This is a size of a relatively big, healthy and of a fuller-figured woman. I have observed that this problem is not just only in the western world where I live but here in Uganda too. Designers or fashion houses here are not using big women to model their clothes yet the typical Ugandan / African woman who would buy their clothes is a fuller figured woman with the average Ugandan woman being a size 22.

Change starts from somewhere and The Figure Bombshell movement has already sparked change within the fashion and beauty fraternities in Uganda. From fashion awards such as (ASFAs) using unusual plus-size models to showcase clothes on the catwalks at their 2018 award show to curvy beauty pageants (Miss Curvy) being created to girls and women proudly embracing themselves as plus-size something which they weren’t before. Women who follow The Figure Bombshell on Instagram say that the campaign has made them feel inclusive.

Plus-size Fashion Week Festival Kampala is created to pioneer a plus-size market within the Uganda fashion industry with the mission to promote Uganda design talent locally and expose it to the international market, one of the ways to grow and develop the Uganda fashion industry. Plus-size Fashion Week Festival will be the ultimate empowerment event in Uganda and the buzz event of December 2019. The festival is created to unit fashion designers together as well as those in those in the arts industry such as; jewellery, hair, beauty and makeup for a one day event experience.

Date: 6th December 2019
Venue: Skyz Hotel, Naguru
Time: 9:00AM-20:00PM
FEE: 100,000 UGX

For more info visit: www.Instagram.com/psfwfestkla
Email: thefigurebombshell@gmail.com    

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